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booktok is the next fast fashion? overconsumption, hauls & being a “legitimate” reader

lately, there's been quite a discourse on #booktok surrounding the topic of book overconsumption - apparently, now #bookhauls are getting compared to #fastfashion hauls. but how accurate is it to compare the consequences of book consumerism to those of fast fashion? and why is it that we feel the need to buy and own so many books? how social media (mostly tiktok nowadays) feeds into this book consumerism and what is my personal "issue" with normalisation of massive book hauls, home libraries and special edition books. ----------------------------------------------------------------------- 🍿 timestamps: 0:00 - intro, the conversation around booktok being the next fast fashion 3:00 - book overconsumption is as old as time; tiktok following in youtube’s footsteps 4:51 - the benefits of increased book consumption 9:12 - why do we see so many book hauls? 10:51 - “buying a lot of books is a part of content creator’s job” 13:14 - how tiktok enables and profits off of book consumerism 16:24 - normalization of book overconsumption, home libraries & being a “legitimate reader” 21:26 - outro ----------------------------------------------------------------------- 🗞️ articles mentioned: https://www.bloomberg.com/opinion/art... https://www.unep.org/news-and-stories... https://www.unep.org/news-and-stories... https://www.thebookseller.com/news/ss... https://www.bookbrunch.co.uk/download... ----------------------------------------------------------------------- find me on socials: 🕯️ instagram:   / rayareadzzz   🕯️ tiktok:   / rayardzzz   🕯️ goodreads:   / 152132775   💌 contact me via: [email protected] 🍂 for music on my channel i use EpidemicSound: https://www.epidemicsound.com/music/f... thanks for watching and have a good one! xoxo, raya