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Founder of Chorus Pickleball on Shapeshifter & unseen costs of paddle production...

Enjoy this conversation with Matt Cox, the Owner & Founder of Chorus Pickleball, where we talk everything from how Chorus Pickleball began, what makes them different, why the Chorus Shapeshifter is such a good control paddle, and why paddles in general are SO expensive... 🚀 PADDLE DISCOUNTS 🚀 - CHORUS SHAPESHIFTER: https://tinyurl.com/chorus-discount Code "RAFA" for 10% off everything 🤑 - MOST PADDLES ON THE WALL: https://spinwavepickleball.com/pages/... Code "RAFA" for 10% off everything 🤑 🚀 GRIP DISCOUNTS 🚀 - LUQI GRIPS: https://tinyurl.com/luqi-grips-discount Code "RAFA" for 10% off everything 🤑 🚀 EDGE TAPE DISCOUNTS 🚀 - PKLD OUT: https://acrn.link/A3RH 15% off tape to protect edge guards 🤑 THANK YOU SO MUCH FOR WATCHING 👊🏼 ----------------------------------------- TIMESTAMPS: 00:00 INTRO 01:52 HOW DID CHORUS COME TO BE? 06:44 THE R&D BEHIND THE SHAPESHIFTER 09:45 WHY THE NAME "CHORUS"? 12:31 WHAT DOES THE MUSICAL "NOTE" EACH PADDLE EMITS MEAN? 15:00 MEANING OF COMPANY SLOGAN "FIND YOUR FREQUENCY" 18:05 WHY IS THE PADDLE SHAPED HOW IT IS? 21:10 SWITCHING FROM PB FOR FUN TO PB AS A BUSINESS 24:32 WHAT DOES MATT DO FOR A LIVING? 25:58 WOULD MATT EVER PURSUE CHORUS FULL TIME? 27:15 HOW CHORUS IS REINVESTING ITS REVENUE 28:18 REAL COSTS OF RUNNING A SMALLER PICKLEBALL COMPANY 31:41 SHAPESHIFTER WILL BE THE MOST EXPENSIVE PADDLE CHORUS EVER MAKES??? 33:13 TRIAXIAL WEAVE IS THE MOST EXPENSIVE FACE WEAVE AVAILABLE 34:25 WHY BIG COMPANIES ARE CHARGING SO MUCH 37:06 MATT'S 2024 GOALS FOR CHORUS 38:40 WHAT IS NEXT FROM CHORUS??? 41:28 JUST AUDIO FROM HERE ON OUT :/ 41:38 WHAT MATTERS MOST IN A REVIEW IS HOW THE PADDLE FEELS 44:18 OUTRO