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The PERFECT Sales Call Script

In this episode Marty Neumeier shares what he would say during his sales calls when he was first starting out. Neumeier states you need to try things, figure out who you are, what you love, get out there, and making sure you know everything there is to know about your thing, for you to get the job. Own your category. Anatomy of the perfect sales call: 1. Write down every accusation that the client may have. What will they accuse you of? Answer these in the sales call. I.e., who are you? Why should I care? What's in it for me? How much will this cost? (these are all deal killers so address them up front). 2. Tone of voice. Calm, relaxed, not pushy. Don't use any "salesy" language or high pressure sales techniques. 3. Be clear about what outcome you want. What do you want to happen as a result of the call? In this case, a 45 min meeting to present a sales deck with all your best "secrets". Listen to the whole talk on our podcast https://thefutur.com/podcast/073-deep... Check out the full conversation with Marty here:    • What is Branding? A deep dive with Ma...   http://www.martyneumeier.com/ Books by Marty Neumeier The Brand Gap - https://amzn.to/2Q26Kh4 Zag - https://amzn.to/2M2dwly The Designful Company - https://amzn.to/2r24ttz Metaskills - https://amzn.to/2Z8GJAR The 46 Rules Of Genius - https://amzn.to/34vpHO8 The Brand Flip - https://amzn.to/35AJf4Y === 🚀 Futur Accelerator The step-by-step blueprint and coaching program designed to get your creative business off the ground: https://thefutur.com/accelerator 🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network: https://thefutur.com/pro ✍️ Other Courses, Templates, and Tools: https://thefutur.com/shop 🎙 The Futur Podcast: https://thefutur.com/podcast Recommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendations Music by Epidemic Sound: http://share.epidemicsound.com/thefutur Shorts Playlist: https://www.youtube.com/@thefutur/shorts We love getting your letters. Send them here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Host– Chris Do Content Director– Matthew Encina Cinematography– Mark Contreras, Stewart Schuster, Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Editor– Stewart Schuster, Mark Contreras, Ricky Lucas, Jona Garcia Social Team: Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne http://www.adamsanborne.com Typefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic Futur theme song— Adam Sanborne