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Minima: Manifesto

When it came to introducing their mission to the world, Minima wanted to go for something a little outside what you’d normally expect from a web3 company. Though their work is highly technical, their goal is to give power back to people using the blockchain — so we stretched some new muscles and developed a hand-painted look with characters to give a human feel to their brand. Check Out: Minima at http://minima.global Credits: Creative Direction: Jorge R. Canedo E. Production: Stefan Green Script: Julie Rybarczyk Art Direction: Grace Pedersen Animation Direction: Greg Stewart Design: Gabriel Silveira, Grace Pedersen, Avikali Lomavatu, Lorena G. Animation: Thiago Steka, Manuel Neto, Greg Stewart, José Peña, Victor Silva, Ricardo Drehmer, Taylor Peters Character Animation: Manuel Neto, Reece Parker, Fhilipe Marimori, Bruno Mazilli, Ulisses Juca, Denise Bargos, Thiago Steka, Ricardo Drehmer Music & SFX: Ambrose Yu Voice Over: John Light -- Ordinary Folk is a motion design & animation studio based in Vancouver, Canada. See our work and say hi at ordinaryfolk.co.