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Broadlake Tools: The Playbooks

The Broadlake Tools are what we use to help support our companies in their growth and formulate the ways we work together as teams to grow great businesses. One of 3 Broadlake tools, our Playbooks are focused on planning and strategy across our group of companies. Each company playbook lays out the strategic plans in place for each of our businesses, in areas such as commercial, brand and finance, in line with the ambition for what we want to achieve and the impact we want to have. By regularly reviewing progress related to each Playbook chapter, our Playbooks enable us to focus not only on results but on progress and performance, leading us closer to achieving the aspirations we have for our family of companies. Our senior leaders shared their insights on the value that the Playbooks add to the way that they do business.