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48: Offloading Pain Points with Producer and Game Designer Stephen Kraus

In this conversation, Nick and Stephen discuss Stephen's board game publishing company, We Ride Game, and his video production business, Anthem Video. They talk about their experiences at conventions, the costs and sales associated with booth presence, and the importance of building connections and brand recognition. They also discuss the process of planning booth setups, the evolution of the production company, and the importance of delegating tasks to focus on core strengths. Anthem Video, a video production company, and WeRide Games, a board game company, are two separate ventures run by the same group of friends. Anthem Video focuses on selling video services, which can be challenging due to the ambiguity and complexity of the product. On the other hand, WeRide Games, selling board games, is more straightforward and enjoyable. The team uses different marketing strategies for each venture, including leveraging successful projects to attract new clients and pitching specific videos or recent successes to potential customers. They also utilize project management tools like Slack and ClickUp to streamline their workflow. www.anthem.video instagram.com/anthem.video http://weridegames.com instagram.com/we_ride_games Music by Old Romans:   / old_romans