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How This Founder Started a Billion Dollar Beverage Company From His Basement 3 года назад


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How This Founder Started a Billion Dollar Beverage Company From His Basement

Meet Ben Weiss, the founder and former CEO of Bai Beverages. Ben started Bai from his basement in Princeton, New Jersey and just seven years later, he sold the popular low calorie drink for a whopping $1.7 billion to Dr. Pepper Snapple Group. On this week’s episode of Molner’s Table, KCM CEO John Molner sits down with Ben to talk about the key to launching a successful business, his ‘black sheep’ mentality, and why Shark Tank is the worst place for an entrepreneur to go for money. Ben's new book Basementality is out now. Buy here: https://amzn.to/3oxfvQx Subscribe to my channel:    / katiecouric   Follow me on Instagram:   / katiecouric   Subscribe to my podcast: ApplePodcasts.com/KatieCouric Follow me on Facebook:   / katiecouric   Follow me on Twitter:   / katiecouric  

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