Скачать с ютуб How Actively Black Grew into $30 Million Apparel Brand в хорошем качестве

How Actively Black Grew into $30 Million Apparel Brand

In this episode, we spoke to former NBA player turned entrepreneur Lanny Smith. He discussed how he built his multimillion dollar apparel brands Actively Black and Active Faith Sports, the importance of developing a strong brand identity, and working with Steph Curry. He also talked about collaborating with major names such as Barack Obama & The Muhammad Ali Estate, venture capital, and more. #activelyblack #Athleisure #merchandise Join the Number #1 Educational Platform https://www.eyluniversity.com/community Purchase Merch NOW! https://www.earnyourleisure.com/colle... 00:00 Intro 03:54 What was the idea to start the brand 08:12 How did you go from idea to actual brand 11:33 How did you market your brand 14:52 How did you start Actively Black 19:55 Has the fact that you’re black affected the company 21:41 Are you running Actively Fit different from Actively Faith 23:54 How did you make 3 million in sales 25:30 How did you miss out on 8 million 30:15 What was different from your first brand to Actively Black 30:47 When did you realize you needed to raise money 33:46 How much was the equity when you raised money and did you have to take money 36:13 Did China affect your business during the pandemic 39:20 How did you get Obama to wear your brand 42:18 How did you work with NIL players 44:53 What were the struggles of people not understanding your vision 50:30 How did you get the collab with Muhammad Ali and Marvel 53:59 Are you looking for major athletes to work with the brand 57:00 Outro