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CHRYSLER CORDOBA - THE TRUTH ABOUT THE LEATHER

In 1975 Chrysler began sales of the first model of the Cordoba, it was an instant hit. There were more orders for the car than there were cars made. For each model, there was an optional leather trim package that used their premium Corinthian leather. n the very first commercial from 1975, he refers to it as “soft”. In the two commercials from later in 1975, he refers to it as “fine”. Ricardo had so much success working with Chrysler, he remained their spokesperson for 15 years. Where was Corinthian Leather Made? Contrary to popular belief, Corinthian leather wasn’t imported from an exotic location or steeped in history or rarity. Corinthian leather was made in New Jersey. It was actually just the regular leather Chrysler would source for all of it’s vehicles. At the time, a major leather supplier in Newark, New Jersey was producing the “Corinthian leather” in the 1970s. They were the Radel Leather Manufacturing Company, and had been in business since 1907. THIS IS THE STORY OF THE CHRYSLER CORDOBA

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