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Facebook is now one of the most powerful organisations in the world, sucking up our attention and gathering our data in order to serve us advertising which drives the company's revenues. What can we do about this? Leighton Andrews is Professor of Practice in Public Service Leadership and Innovation at Cardiff Business School. He teaches, researches and writes in the fields of government, public leadership and innovation, education policy, regulation and governance of media, social media and digital. Formerly Minister for Education and Skills and Minister for Public Services in Carwyn Jones’s Welsh Labour Governments from 2009-16, a Deputy Minister in Rhodri Morgan’s One Wales Government from 2007-9 and Assembly Member for the Rhondda from 2003-16. He was the BBC’s Head of Public Affairs in London from 1993-1996 during its Charter Renewal campaign. He recently published a book "Facebook, the Media and Democracy: Big Tech, Small State?". This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx