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The Dip, by Seth Godin - Animated Book Summary - Learn when to quit and when to tackle the Dip

Welcome to this animated book summary of The Dip, by Seth Godin. This video will provide you with 7 key takeaways from Seth Godin's fabulous little book. Time Stamps: 00:01 Introduction 00:44 The "Curves" that define the situations we face (Dip, Cul-de-Sac, Cliff) 02:47 Lesson 1: The Dip is a barrier to entry. 03:28 Lesson 2: The value is concentrated at the top. 05:07 Lesson 3: Getting to the top requires focus (not diversification). 05:59 Lesson 4: Learn to quit strategically. 06:50 Lesson 5: Plan for the Dip. 07:42 Lesson 6: Lean into the Dip. 08:12 Lesson 7: Go big or go home. 08:46 Outro The Dip, by Seth Godin will give you a whole new perspective on the meaning of "quitting." Join me as we cover 7 key lessons from this enlightening book that’s packed with great ideas on how you can push through the dip and become your most remarkable self. I found Seth Godin’s books while I was in MBA school, and I fell in love with his approach to marketing. I’ve read (and listened to) all his books multiple times, and I own them on every format. As you can guess, being a lawyer, I’ve also outlined all his stuff. Access the free outline for Seth Godin The Dip here: https://drive.google.com/file/d/1hooj... If you've been under a rock for the past 15 years, let me tell you a little bit about Seth Godin. Seth Godin is the acclaimed New York Times best-selling author of the following fantastic books: - Permission Marketing - The Dip - Linchpin - Tribes - Poke the Box - The Icarus Deception - This is Marketing - All Marketers Are Liars - Unleashing the Ideavirus - Free Prize Inside - The Practice He also hosts a NYT Bestseller-Listed podcast: Akimbo, and he hosted Seth Godin’s Startup School, which is absolutely fantastic and changed my life. Seth Godin has also been on multiple business podcasts, including (just to name a few): - The Time Ferriss Show, with Tim Ferriss - Entrepreneurs on Fire, with John Lee Dumas - #AskGaryVee, with Gary Vaynerchuk - The Moment, with Brian Koppelman - Big Questions, with Cal Fussman I have read every Seth Godin book multiple times, and I have every Seth Godin book in every format. If you’re building a business or a brand, including a personal brand, I suggest you consume as much Seth Godin info as possible. #Marketing #Entrepreneurship #Business