Скачать с ютуб We Made $400K In 6 Months Selling Sunscreen | Ava Chandler-Matthews and Bec Jefferd в хорошем качестве

We Made $400K In 6 Months Selling Sunscreen | Ava Chandler-Matthews and Bec Jefferd

✅ Ready to build your ecommerce store for just $1? Get all the support, tools and knowledge you need, right now 👉 http://www.foundr.com/startdollartrial Foundr+ is your all-access pass membership to cutting-edge entrepreneurial education - no matter where you are on your entrepreneurial journey. You’ll find more in-depth, proven strategies tailored to your business needs from founders like today’s guest with support and advice from our global community of over 30,000 founders. Get started today for just $1 at http://www.foundr.com/startdollartrial ___________________________________________________________ Ava Chandler-Matthews and Bec Jefferd spent their entire careers building an unfair advantage before starting Ultra Violette. The former product development colleagues at Mecca spent two and a half years creating their “skinscreen” formula before launching. In 2019, when they launched, the market was ready. In the first six months, they sold 40,000 units and disrupted the medicinal sunscreen category with their sexy and fun branding. Ultra Violette now sells its skincare-infused SPF products in 28 countries, and it recently raised $15M. In this episode, Nathan Chan chats with Chandler-Matthews and Jefferd about developing a regulated beauty product, standout branding advice, and knowing what good looks like. In this episode, you’ll learn: Why they spent two and a half years in the ideation phase How they accidentally overordered their first product batch The origins of their fictional marketing character “Vi” The marketing challenges around a regulated product Why having a global mindset is critical for beauty brands The pros and cons of owning your formula What you need to pitch mass retailers like Sephora or Mecca How to test formulations with real people Product development and formulation timing tips And much more beauty brand advice… ___________________________________________________________ 👉 Follow Foundr on your favorite platform: - YouTube: http://bit.ly/2uyvzdt - Website: http://www.foundr.com - Instagram:   / foundr   - Facebook:   / foundr   - Twitter:   / foundr   - LinkedIn:   / foundr   - Podcast: http://www.foundr.com/podcast - Magazine: http://www.foundr.com/freemagacces