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ElVelo Tequila - Why do we need another Tequila??? - Behind the Brand

Tequila is one of the fastest growing categories out there, so why on Earth would we need another brand? Inspired by a recent post by Doug Price (aka the Agave Social Podcast ‪@iamdougprice‬ ) - highlighting ElVelo, Director of Education ‪@brandon.altamar‬ takes us through the ethos of ElVelo Tequila, from field to bottle. While ElVelo Tequila has been around since 2019, it has only recently begun to really take off an garner attention from a number of different bars, bartenders, and consumers. ElVelo Tequila was recently named one of the "Best Blanco Tequilas" by the New York Times / Wirecutter, is consistently highlighted in a number of different "Best Blanco Tequila" lists; especially those highlighting selections under $40 a bottle, and is regularly recognized for its high-quality especially in Cocktail. So why does ElVelo Tequila exist? Well - it's all about having a higher-proof, traditionally made Tequila, at a great price point; developed by bartenders for bartenders - and of course, with just Agave, Yeast & Water. Confirmed Additive Free, vetted by bartenders in Tequila cocktails, and high-proof to help give a Tequila that has Big and Bold Agave Character, especially in cocktail. ElVelo Tequila is absolutely a great premium pouring Tequila - perfect for Tequila Cocktails.